Tuesday, December 24, 2019

Essay about Things Fall Apart by Chinua Achebe - 1104 Words

The novel Things Fall Apart written by Chinua Achebe highlights the many important historical events that happened during the period of colonialism, spread of religious fervor to Africa from Europe, and the importance of the native religion among African societies. Achebe shows that religion holds a major influence in many African societies and influences the daily life of the natives. Furthermore, the novel introduces a major event that happen during pre-colonial Africa, the spread of the Christian faith, which forever changed and affected the natives in Africa, more specifically the Igbo society located in Nigeria. Things Fall Apart vividly describes and explains how the Christian faith that arrived in Africa changed both the†¦show more content†¦This inevitably leads him to wonder toward Christianity and finds that this religion fits his point of view and answers his questions. In Things Fall Apart, there are people who are called osu, the outcasts of the Igbo society. They live in near the edge of the evil forest and could not cut their hair. In addition, the osu cannot hold any titles and cannot enter a marriage. However, with the arrival of Christianity many join the Christian faith as stated on page 138, â€Å"The two outcasts shaved off their hair, and soon they were the strongest adherents of the new faith.† The osu views the Christian faith as a haven for them and as a place of acceptance where they are accepted with open arms by the church members. This quote shows that Christianity guides the Igbo society by providing a clear difference between the Igbo society and that of the Christian church members from Europe. To add on, there are many people that see that the clear difference and decide that the church provides them with a better life than the Igbo. Furthermore, the quote even shows the flaw in Igbo society where men and women do not have equal rights, whereas the Christians view all their church members as equal, not discriminating against a person based on their gender. Along bring the Christian faith into Africa; the missionaries also bring with them their education system that acts as guidance for the native people by educating them.Show MoreRelatedThings Fall Apart By Chinua Achebe1415 Words   |  6 Pagesbook Things Fall Apart by Chinua Achebe does just that. This book should be taught in schools because it shows the values and traditions of Achebe’s Igbo culture, persistently teaches life lessons throughout the book, and shows the darker reality of European colonialism in Africa. Chinua Achebe is known as one of the most influential and famous authors to ever write. Chinua Achebe originates from an Igbo background and he expresses that through his writings very well including Things Fall ApartRead MoreThings Fall Apart by Chinua Achebe1324 Words   |  6 Pages Chinua Achebe chose to write his novels in English to reveal a deep response of his people to colonisation and to make that response understood to people all over the world. Things Fall Apart was written in English to teach people worldwide of the struggles he faced and the people of Nigeria faced growing up. Many authors and critics have written about Achebe’s ‘Things fall apart’ adding their valued opinion on what he was trying to say and his decision to write in English. In the followingRead MoreThings Fall Apart By Chinua Achebe Essay1203 Words   |  5 Pages who took their land for monetary gain. This was a dark period of time for Africans that live there. The U.S. Civil War and The Great Depression both can be related, in this instance, to how down their people were because of what happened. Chinua Achebe said it best, â€Å"I would be quite satisfied if my novels...did no more than teach my readers of their past...was not a long night of savagery from which the first European acting on God’s behalf delivered them†(qtd. in â€Å"Morning Yet† 45). In theRead MoreThings Fall Apart By Chinua Achebe1452 Words   |  6 Pagesassume control over the Roman Empire. However, imperialism in Africa remained a recorded element from 1750 to 1945. This paper visits how control and changes were influences over the Africans during this time period as seen through Chinua Achebe’s novel Things Fall Apart. (UKEssays, 2015) Europe was experiencing a few financial and political changes that forced the major European forces to investigate abroad regions to add to their resources during the seventeenth century. In order for the EuropeanRead MoreThings Fall Apart By Chinua Achebe2361 Words   |  10 PagesThings Fall Apart Book Critique Things Fall Apart by Chinua Achebe is a historical fiction novel describing the life of Okonkwo in a Nigerian village succumbing to European ways, in order to portray Achebe’s view on imperialism. It was chosen for us to read by our teacher because it describes imperialism and its effects in an Ibo village of Nigeria. It also shows the treatment of natives by the Europeans and how the natives reacted. Things Fall Apart is useful to our course of studies because itRead MoreThings Fall Apart By Chinua Achebe1265 Words   |  6 PagesThings Fall Apart by Chinua Achebe is markedly relevant to our current course of studies in World History, as it tells a story based on European Imperialism in Africa. Coming off the heels of our Imperialism unit, this post-colonial novel provides very helpful context on different civilizations’ perspectives throughout the Age of Imperialism; aside from analyzing death tolls, descriptions of conflicts, and names of countries, it was previousl y hard to envision what life was actually like during thatRead MoreThings Fall Apart by Chinua Achebe 735 Words   |  3 PagesThings fall apart. Achebe. Ernest Gaines once said, â€Å"I write to try to find out who I am. One of my main themes is manliness. I think Im trying to figure out what manliness really is.† Indeed, every society or culture has its own understanding of an ideal man. Even though these characteristics are different in various parts of the world, the significance of masculinity can never be overestimated. â€Å"Things Fall Apart† by Chinua Achebe is considered as one of the best examples of a riseRead MoreThings Fall Apart by Chinua Achebe692 Words   |  3 Pagesthe way to go. Through commercial trading Islam spread into Igboland, and this led to more Igbo people leaving the Igbo way of life for another, whether it be Islam or Christianity which divide the country in two. In the novel Things Fall Apart written by Chinua Achebe British colonialism and the migration of Muslims to Nigeria led to the change in the faith, social and economic changes in the Igbo society. Traditional Igbo faith believes that there is only one creator or god known as ChinekeRead MoreThings Fall Apart By Chinua Achebe897 Words   |  4 PagesIn the novel, â€Å"Things Fall Apart† by Chinua Achebe the Igbo tradition revolves around structured gender role. Everything essential of Igbo life is based on their gender, which throughout the novel it shows the role of women and the position they hold, from their role in the family household, also planting women crops, to bearing children. Although the women were claimed to be weaker and seemed to be treated as objects, in the Igbo culture the women still provided qualities that make them worthyRead MoreThings Fall Apart By Chinua Achebe Essay1851 Words   |  8 Pageschoice and styles are critical not only to the reader’s understanding of the text but to his appreciation as well. How language is effectively manipulated in their writings enhances the reader’s valuing of the works. The selected novel Things Fall Apart by Chinua Achebe is a representation of Igbo culture and their language. It explores the life of an Igbo tribe at the time of when colonization hit Africa. It could be considered as a post-colonial text, as the protagonist of the story and the other

Monday, December 16, 2019

Ph Scale Free Essays

The pH Scale is a scale made to show how acidic or alkaline a substance is. The pH of something is measured with pH paper which can vary from wide range paper, which covers all ph’s, but is not as accurate at some others. There are pH papers that get very specific that can have a range such as 2 or 3 and get much more precise. We will write a custom essay sample on Ph Scale or any similar topic only for you Order Now The neutral on the scale is 7. Anything that is below 7 is considered acidic and anything above 7 is considered alkaline. Acidic substances contain more H+ than OH-. H+ stands for a positively charged hydrogen ion and OH- stands means a negatively charged hydroxide ion. This means something with the pH level of 4 is more acidic than something with the pH level of 9. When an acidic substance is out into another substance the original substance turns more and more acidic. The acids will begin to break down the proteins. The opposite happens with an Alkaline substance. The Alkaline has a negative charge so when placed into a substance it pushes the substance away and then quickly blends in. The proteins do not get broken down, they all mix together and become paler. The reason why pH is important in biology is because the pH of a cells interior helps regulate the cell’s chemical reactions. The cells in the human body need to regulate the chemical reactions in order to grow and to survive. For example, urine has the pH level of 6, which is slightly acidic, and blood has the pH level of about 7. 4 which is slightly alkaline. When the pH of blood changes it is often caused from a failed kidney function. Humans are not the only thing with pH in them however. All living animals have pH inside of them, however our blood pH’s and theirs can vary greatly. Animals such as crabs and clams have a acidic blood pH. Others like dogs have a blood that has a pH level that is alkaline. Conclusion: After observing the effects of an Alkaline and acidic substance on a neutral substance I am able to conclude that the pH level changes. When an Alkaline substance is added to a neutral substance the pH level rises due to the amounts of OH-. Eventually the pH level did even out. When the alkaline substance is added it also causes the substance to loose color. The Acidic substance has quite the opposite effect. When added to the milk the milks pH level dropped and became acidic. The milk became a grayish color and began to chunk up. Eventually the milks pH level did level off and the milk became more like a liquid again. With this being said when an acidic or alkaline substance is added to something, they not only change the pH level, but also they change the appearance. How to cite Ph Scale, Papers

Sunday, December 8, 2019

Electronic Commerce on Business Expansion

Question: Discuss about the Electronic Commerce on Business Expansion. Answer: Introduction: The concept of electronic commerce came up with the advancement of computers and the need for fast transaction in business. It means the ways in which selling and buying of goods and services can take place by using the internet (Shaw et al. 2012). Initially this concept of electronic commerce emerged from a totally different aspect. The need for transferring funds from one account to another and from one bank to another gave the banks the idea of EFT. Nowadays, electronic commerce plays a significant role in business. The term came into existence into the business vocabulary since 1970s. The importance of this method has been portrayed throughout this report. In todays world, it is impossible to run a business at the national level without the use of modern information technology and computers ( Bharadwaj et al. 2013). To analyze the importance and impact of e-commerce in the business world this report has taken up Australias famous e-commerce website named Kogan. Then this report tries to find out the way in which e-commerce has been used in Kogans business model. Then it has been tried to show some strategy that can help in implementing electronic medium in the business properly (Gettler 2013). At last the report tries to find out any way, if possible, that may help the company to expand its business outside the purview of Australia and into the global market. Life-cycle stage and its relationship with Kogans business: The typical business model highlights several stages through which any business passes during its course of operation. The stages are known as life cycle stage (Yakuel 2015). The life cycle stage includes a detailed analysis of the companys growth right from the time of planning, incorporation, the initial stages of growth of the websites the stages of expansion and also the last stage where the company sees a decline in their business either due to other competitors or due to the employees leaving the company (Xue, Niu and Yu 2015). In this report the three important stages of life cycle of website namely the stage of exposure, stages of interaction and the stages of e-commerce has been described thoroughly with respect to the chosen e-commerce site Kogan. Exposure Stage: The way in which any company highlights their business at the initial start up level is known as exposure in their business. Electronic medium has been the fastest and cheapest way through which a company may efficiently brand its products in the market. The cost of advertisement in traditional method is comparatively higher than the cost of electronic advertisement. The cost of publishing an advertisement in a news paper is higher whereas the advertisement reaches out only to those people reading that particular daily (Decker and Erasmo 2016). On other hand if advertisement is done through electronic channels it will reach out to more people as in todays world all the people are regularly engaged in some work over the internet. Our chosen e-commerce website Kogan was first launched in the year 2006 by Ruslan Kogan. The company sells it products directly to the consumers without any intermediaries and is now the leading online store of Australia. At present within a span of only 10 years since its launch the company has been able to cater and deliver for more than 3,000,000 products to their consumers. It has been exposed in the market since its inception and hence the company has already crossed its exposure stage in e-commerce (Wittmann and Reuter 2013). Interaction Stage: The stage in business where the people or consumer gets directly involved in interaction with the company is interaction stage. Under this stage the website is not used for direct trading purpose but for communication purpose. A two-way communication is established in this stage between the consumer and buyer. People can know about the service of the company in details through the companys website (Li and Karahanna 2015). Kogan has succeeded in this stage of business. Through their website people gets well-informed about the various service that the company provides. A glance into their website is enough for people to understand that the company is a retail seller of almost every product that a consumer may need. The home page itself makes people aware of the different deals that are available for them. The page titled as Contact Us gives the consumer a scope to post any queries and have a direct interaction with the company. After this interaction the company tries to expand their business via e-commerce. Stages of E-commerce: E-commerce is the final stage in business where the actual transaction between the buyer and the seller takes place. Under this stage, the consumer reaches out to the seller by using the internet. They place their demands online through the companys website and gets their product delivered at home. On the other hand, there is the stage of E-business where the internet has been used to re-design and integrate the business. The two stages, namely E-Commerce and E-Business are often overlapped and considered to be a single stage in the business market (Mohapatra 2013). Australias renowned e-commerce company Kogan has been successfully trading in the market for nearly 10 years. They have been able to use the internet efficiently in launching their products and highlighting them in their websites. They have divided their home page into several sections out of which the section named Shop by Department helps people to find out their suitable products according to their department like groceries, electronic gadgets, dresses to be named as few. From this section people chose their needed products and it gets delivered at their doorstep. People can pay the company during the delivery time or beforehand by using their cards. In a way the varied method of payment has helped the people to purchase more goods even if they do not have liquid money at home. E-Commerce Strategy and evaluation of Kogans e-commerce: The sole purpose of e-commerce is to trade in goods and services by a company. According to Australian Business data, in the year 2015 the retail sales of Australia exceeded $50 billion. It has been seen that e-commerce in Australia specially the mobile commerce has been growing in leaps and bounds by almost 40% per annum. There are several strategies that a company must take in order to be successfully running their business via online portal. Few such e-commerce strategies have been discussed here and the well-known retail store Kogans e-commerce has been analyzed on that basis. The few steps to e-commerce business plan are: Mission: Through this process the company initially tries to set a goal for its business. It tries to understand the values that the customer may give to the business (Persson, Fridolfsson and Holst 2016). Strategy: The strategy part tries to organize the ways in which the company is going to move in the path of doing the business. Technology: The various technologies that the company plans to use to provide service to the people is seen through this stage. The company can use e-mails, sms, online portals and even mobile apps to reach out to customers of different age groups. Stakeholder: Stakeholders are the partners of the company who helps them to move ahead in the business. They should be identified properly for being successful in business. Engagement: This part of the strategy helps the company to modernize their service according to the need of the customer. Reviews are taken from the customer after they have been served with different goods of their choice (Cavusgil et al. 2014). There are few more steps that any company irrespective of their engagement in e-commerce and in general commerce should prioritize and implement as a part of their business plans. These are: Aims and proper business model, a clear concept of the objectives of the business, a business model to meet the objectives, marketing, management of the business and gathering contents, ease access to different technologies and platforms and maintenance of the business and planning for future improvement. Also there is a need of integrating the market under one-roof so that people do not need to visit other website for consuming some other stuff (Decker and Erasmo 2016). Along with these few other things that falls under the implementing strategies are maintaining a proper inventory and stock of products so that people never face delays in receiving their orders. They should be allowed to pay their bills in different modes so that they never face any hindrance in buying products and also they sho uld be treated properly after the purchase takes place as well. Maintaining a proper return policy and a secured payment gateway is absolutely mandatory for e-commerce. On the basis of the criteria, Kogans business model has been tried to understand. According to Ruslan Kogan, the CEO founder of the company stated that in order to sustain in the market there is only one law and that is to remain ahead of the competitors in the market. The mission of the business is to serve the entire Australian with their products and to expand themselves in the global market (kogan.com/au/contact-us/ 2016). They have successfully used the e-commerce networks to expand their business. Their strategy is to deliver timely service to customers and keep them happy. In doing so they required a proper inventory. Nowadays, they are improving their service by using algorithmic techniques and techniques through which the whole transaction can be made automating. According to Tess Bennett, people are now more reluctant to spend their weekends with family members rather than visiting the stores by themselves. Yet on other hand they expect fast delivery service of their produc ts and Kogan has been successful in this regard (Bennett 2016). Also the company has been maintaining a large stock of inventory and offering people the products at lowest price in the market. This has only been possible as the company caters to customers by directly taking the products from their respective companies and selling it to the customers without any intermediaries acting in between. Hence it can be said that the company has been very clear and thorough in implementing their e-commerce strategy in the market and thereby has been able to become the largest online retail store in Australia (Verbeke 2013). Shift from National E-commerce to International E-commerce: Kogan which was launched in 2006 expanded and became the king in Australian retail market stores. They are now selling their products at global market as well. Along with the Australian continent, they has spread their business in the territory of the U.S and New Zealand. Operating in indigenous market and in foreign market requires a shift in business strategy (Fernie and Sparks 2014). The steps that the company took for expansion and should also take in future whenever they plan to expand their business are as follows: The first and foremost thing that they require is to have a detailed survey of the market where they plan to operate. The demand generated in that market in the last few years can be helpful for understanding and predicting the future demands of that market (Boone and Kurtz 2013). Then the company should also try to find a suitable place where it can open up its inventory. Operating the business without proper inventory within the domestic periphery of the foreign country can lead to delay of services. Hence, keeping a proper stock of inventory can ensure that the company never becomes defaulter in serving at the right time. The next yet one of the most important step that Kogan must take before expanding its business in foreign country is to get a detailed review of all the existing e-commerce in that market that serves the same purpose as Kogan aims to do (kogan.com/au 2016). This helps the company in understanding the hindrance that it may face from its competitors who are already operating and well aware of the existing market. The laws and regulation of the country where the company plans to establish its company should be under the grasp of the company in order to avoid any legal issues. Finally it is important for the company to create an website keeping in mind the cultures of the foreign country so that any comment, picture or products published on the website does not hurt the sentiments of the people of that country. Conclusion: The report can be summed up by recalling few issues that has been found in the Kogans business model. The company has been quite successful in their business in the past decade and the success has been due to proper implementation of the business strategy within the company. As the company has been engaged in online trading the company has always upgraded its website as per customers demand. The company has passed its exposure stage long back and is now well-known in the market. It is now in its interaction and ecommerce stage. It has been developing well with a good established communication with the potential customers and is now trying to capture international market. As per the data it has already been seen that Australia has faced an increase in mobile commerce at an annual rate of more than 40%. Kogan being an Australian company and one of the top online service providers is responsible for a large part of this growth. The company has already put forward its first step in expan ding its business outside the Australian territory. By following few simple steps and changes in their basic business models they are sure to succeed in global market as well. References: Bennett, T. (2016). Kogan.com investing in algorithms, not stores - Internet Retailing. [online] Internet Retailing. Available at: https://internetretailing.com.au/kogan-investing-algorithms-not-stores/ [Accessed 27 Dec. 2016]. Bharadwaj, A., El Sawy, O.A., Pavlou, P.A. and Venkatraman, N.V., 2013. Digital business strategy: toward a next generation of insights.Mis Quarterly,37(2), pp.471-482. Boone, L.E. and Kurtz, D.L., 2013.Contemporary marketing. Cengage learning. Cavusgil, S.T., Knight, G., Riesenberger, J.R., Rammal, H.G. and Rose, E.L., 2014.International business. Pearson Australia. Decker, R.A. and D'Erasmo, P.N., 2016. Market exposure and endogenous firm volatility over the business cycle.American Economic Journal: Macroeconomics,8(1), pp.148-198. Fernie, J. and Sparks, L., 2014.Logistics and retail management: emerging issues and new challenges in the retail supply chain. Kogan Page Publishers. Gettler, L., 2013. Stop selling and start buying the customer.Management Today, (May 2013), p.18. Li, S.S. and Karahanna, E., 2015. Online recommendation systems in a B2C e-commerce context: A review and future directions.Journal of the Association for Information Systems,16(2), p.72. Mohapatra, S., 2013. E-commerce Strategy. InE-Commerce Strategy(pp. 155-171). Springer US. Persson, S., Fridolfsson, H. and Holst, A., 2016. Strategy within E-commerce: The formation process. Shaw, M., Blanning, R., Strader, T. and Whinston, A. eds., 2012.Handbook on electronic commerce. Springer Science Business Media. Strauss, J., 2016.E-marketing. Routledge. Wittmann, R. and Reuter, M., 2013.Strategic planning: How to deliver maximum value through effective business strategy. Kogan Page Publishers. www.kogan.com. (2016). | Australia's Premier Shopping Destination. [online] Kogan Australia. Available at: https://www.kogan.com/au/ [Accessed 27 Dec. 2016]. Xue, J., Niu, Y. and Yu, W., 2015, July. Research on E-commerce Communication Model and driven strategies. InLogistics, Informatics and Service Sciences (LISS), 2015 International Conference on(pp. 1-5). IEEE. Yakuel, P. (2015). The 5 Lifecycle Stages of an Online Shopper - Multichannel Merchant. [online] Multichannel Merchant. Available at: https://multichannelmerchant.com/marketing/5-lifecycle-stages-online-shopper-27072015/ [Accessed 27 Dec. 2016].

Sunday, December 1, 2019

Samsung Advertising its Brand Using Pancakes During the Pancake Day

Advertising We will write a custom report sample on Samsung Advertising its Brand Using Pancakes During the Pancake Day specifically for you for only $16.05 $11/page Learn More Situation Analysis February 17, 2015 was the World Pancake Day, and thus a number of organizations took the day to advertise their brands. However, Samsung carried the day. The campaign aimed at familiarizing its customers with different brands because hostility on any product could be converted into sympathy. The self-doubters would accept the company and its products. Social media has massive following, and thus millions of potential clients would be reached via this advertisement. Objectives The Samsung’s campaign aimed at achieving three main objectives that can be evaluated using the SMART approach. Objective 1: make everyone be involved with your brand in a unique way Make popular celebrities associate with your products together with your Twitter followers. This way , with your potential customers identifying with their popular celebrities, they would also identify with your products. It also unifies everyone involved from stakeholder to customers and the employees, as there is power in unity. Objective 2: Increase sales With every commercial campaign, there is always the need to increase the number of sales, and this assertion was true in this case. The huge number of potential customers that would be reached via this platform means that a certain percentage would end up choosing Samsung as a brand. In turn, this aspect would improve the company’s market share as more customers start purchasing its products. The company has a set period of operating the business campaign of one day and it cannot be decided whether the objectives serve the short-term or the long-term objectives. Objective 3: To reach social media fans and especially Twitter This aspect could have been approached from a total percentage expected, as it will present a more realistic case scenario. Strategy The campaign was more of creating a buzz in the social media that would have everyone talking about and participating in large numbers. Social media has become one of the most powerful marketing tools due to the ever-increasing audience. Currently, the total number of social media users is close to 2 billion people, with Twitter having a market share of 288 million users. Therefore, this strategy would reach many potential clients at minimal marketing budget. The following strategy outlines how it was done: The company was able to make Pancake portraits of popular celebrities on Twitter. The fans were asked to send their pictures, which were then made into pancake forms and later retweeted for everyone to see. Winners were selected after which their pictures were recreated using the pancakes before being posted via Twitter for the world to see. In addition, the company decided to extend the releasing of pictures of some of the most famous peo ple across the world after they had appeared on a certain TV show that day. This aspect captured the attention of the fans as they identified with celebrities, which is good for business. The campaign strategy was a success as it received numerous appraisals from many celebrities and fans for the company’s different products. It captured the theme of the day and made the best out of it. The campaign captured all the Four DRIP elements, viz.Advertising Looking for report on communications media? Let's see if we can help you! Get your first paper with 15% OFF Learn More Differentiates – involving the public in the marketing procedures was a success. This approach stands out of the rest because in most cases, some selected individuals are involved in the marketing program. However, in this case, the public was allowed to participate. Reassures – the campaign approach targeted both potential customers and their customers with the aid of Twitter. All parties enjoyed the fun created by the pancake pictures and video portraits. Informs – the company used Twitter to inform the public of its ongoing project and brands. By creating a captivating campaign that attracted and reached millions of people, Samsung stood a good chance of letting the world know of its products. Persuades- it was in a position to tune the pubic into some amicable fun while at the same time marketing products. The most important customers who have the power to buy their products were reached through the fun induced by the pancake portraits, thus improving sales. All customers available on Twitter were able to receive the message. The timing was also on target, as many people tend to be online during holidays and special days to access discounts and other giveaways. Tactics Employed Media – the company was able to use social media, and particularly Twitter, to market its product. This aspect put it ahead of competition and engaged many public c onsumers. This strategy was also cost effective. Electronic – By using Twitter and Television, the company was able to reach the global market in a single day. The campaign was a success and it was made possible by the company engaging all the involved parties. It all started with producing picture portraits, which created fun then the marketing of products came naturally. The use of social media was ideal for the task on top of being cost effective. What could have made the campaign even better? The idea of using Twitter to pass the message was ingenious, but it would have been more success if the company used all social media platforms such as Facebook and Instagram among others because not all people are on Twitter. Sometimes, individuals tend to use only one social medium, and thus using all the social mediums to do the campaigns would be successful, as it would have reached more customers. The company should also have run the campaign for a little longer as opposed to o ne-day event. Campaigning on special days makes some customers to start judging the brand’s credibility. Overall, the company did a good job. Many people received the campaign positively. In addition, the campaign became more interesting when it received several endorsements from celebrities. Almost everyone that saw the campaign was satisfied and left a positive feedback that the company can derive satisfaction. Conclusion The campaign was undoubtedly a success and it brought forth unique creativity and innovation that captured the eyes of the public across the world. The public was engaged in a one-day fun that involved posting commentary via Twitter. In addition, the public was amused not only to see their celebrities in the pancake portraits, but also themselves being tweeted. Credited must be given to the Samsung Company for the perfect campaign. The use of social media also ensured that they reached out to a number of youthful customers who are the ideal candidates for their products. The only shortcoming is that the company chose to use Twitter only instead of using all the available social media platforms.Advertising We will write a custom report sample on Samsung Advertising its Brand Using Pancakes During the Pancake Day specifically for you for only $16.05 $11/page Learn More Appendix Campaign source: https://www.prexamples.com/2015/02/pancake-portraits-as-samsung-celebrate-pancake-day/ This report on Samsung Advertising its Brand Using Pancakes During the Pancake Day was written and submitted by user Cailyn Cruz to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.